Flipboard vs SmartNews

September 09, 2025 | Author: Adam Levine
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Flipboard
Flipboard is your Personal Magazine. It's a single place to discover, collect and share the news you care about. Add your favorite social networks, publications and blogs to stay connected to the topics and people closest to you.
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SmartNews
SmartNews is the fastest, most efficient way to get all your news now. Your news in one minute. Zero loading time, a beautiful interface.

Flipboard and SmartNews are both news and content aggregator-apps available on iOS and Android platforms. They provide a personalized feed based on user preferences, integrate news from many sources (media, blogs, social networks), use machine learning algorithms or recommendations to filter content. Both apps are available for free and monetize via advertising

But Flipboard (launched in July 2010) is an American service focused on the convenience of the interface (in the style of TikTok with page flips). In it, users can create their own "magazines", collecting the content they like. It uses social mechanics: to personalize the news-feed you can subscribe to other users you are interested in (on Flipboard or any other platform, such as Threads, Mastodon and Bluesky).

SmartNews (2012) is a Japan-based service but localized for American users. It has more advanced ML mechanisms (large language models) to evaluate millions of articles and select the most important ones. The app also offers a SmartView mode for quick reading and a “News From All Sides” feature to showcase different political viewpoints and avoid information bubbles. The developers say they work with thousands of publishers.

See also: Top 10 News Readers
Author: Adam Levine
Adam is an expert in project management, collaboration and productivity technologies, team management, and motivation. With an extensive background working at prestigious companies such as Microsoft and Accenture, Adam's in-depth knowledge and experience in the field make him a sought-after professional. Currently, he has ventured into entrepreneurship, owning a thriving consulting and training agency where he imparts invaluable insights and practical strategies to individuals and organizations, empowering them to achieve their goals and maximize their potential. You can contact Adam via email adam@liventerprise.com