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Top 10 Online advertising platforms
September 17, 2025 | Editor: Sandeep Sharma
12
Online/mobile advertising platforms and ad management services that allow to automate campaigns across several platforms.
1
Google Ads (former Adwords) is an online advertising service that places advertising copy at the top or bottom of, or beside, the list of results Google displays for a particular search query. The choice and placement of the ads is based in part on a proprietary determination of the relevance of the search query to the advertising copy.
2
Engage people where they're already engaged. On Facebook, you can target your ads to exactly the people you'd like to connect with. A powerful tool for managing your Facebooks Ads and sponsored stories. Monitor likes, click-through rates, impressions, reach and more.
3
With Instagram ads, businesses can drive awareness and increase its customer base through visuals. Learn how to advertise on Instagram and our ad formats.
4
Advertise on LinkedIn. Create an ad. Narrow your target audience by job function, geography, and more. Pay per click. Connect with the world's largest audience of active, influential professionals. Launch your campaign in minutes. All you need is a LinkedIn account.
5
Tell your brand story in a true-to-TikTok way with this sound-on, vertical video ad that can be further enhanced with interactive add-ons.
6
Taboola is an AI-powered content discovery platform that connects people with content on the web that suits their interests.
7
AdEspresso supports Facebook, Instagram and Google Ads campaign creation – creating all your campaigns in one place has never been so easy. One solution, all the advertising channels you need – less time spent switching from one Ads Manager to the other, more time making money.
8
InMobi enables the world's leading brands, developers, and publishers to engage global consumers through mobile advertising. With an extensive range of ad formats, analytics and monetization tools for your app business. InMobi Guaranteed Outcomes, based on advanced machine learning algorithms and predictive sciences, offers you an industry-first guarantee on your mobile campaign's outcome
9
Connect with the most receptive Twitter users at the most relevant moment with our Promoted Products. Build your community of vocal and motivated brand advocates quickly by reaching the Twitter users most likely to be interested in your brand. Deliver your message to non-followers and more of your existing followers with precision thanks to a range of targeting options.
10
AppLovin's proprietary tech and software solutions optimize app monetization, empowers data-driven marketing, and ensures profitable growth.
11
Madgicx is an AI-backed omnichannel marketing platform with creative intelligence and autonomous ad buying capabilities that optimizes ads across Facebook and Google.
12
Microsoft Advertising enables to use Bing search engine marketing and audience solutions to help you build your business.
13
Amazon Advertising helps grow businesses and brands of all sizes. Its platform provides advanced tools for buying ad placements both on and off Amazon.
14
Smartly.io automates every step of social advertising, empowering teams to deliver beautifully effective brand experiences across social platforms.
15
Omnichannel advertising platform built for the open internet that allows to reach your audience where and when it matters across the entire customer journey.
16
Infolinks is one of the largest publisher marketplaces in the world. Infolinks’ real-time contextual intent targeting uses keywords to ensure that your ads reach an audience with an enthusiastic interest in your message.
17
Apple Search Ads helps people discover your app on the App Store, matching customers with your app at the right moments.
18
BuySellAds.com is an online advertising network which operates one of the largest advertising marketplaces on the Web, selling well over 6 billion ad impressions each month. Our approach is unique, genuine, and transparent — that's why thousands of advertisers and publishers love doing business with us. It's just so easy.
19
Award-winning Ad platform helps optimise your Google, Microsoft and Facebook Ads in one place. Manage your local listings, reviews, SEO, website optimization, paid ads and marketing reports all in a single platform - to reduce your workload and deliver results faster.
Important news about Online advertising platforms
2025. Oracle and investment funds will become the new owners of TikTok
It appears the real reason for Oracle's sharp rise this week isn't its major contract with OpenAI, but rather its upcoming acquisition of TikTok (along with investment firms Andreessen Horowitz and Silver Lake Management). On September 15, after two days of talks in Madrid, senior US and Chinese officials presented a framework agreement for the creation of an American version of TikTok. This week, US President Donald Trump and Chinese President Xi Jinping will discuss the document. TikTok is China's most valuable private company, valued at $400 billion. From the business perspective, it's the largest social network and advertising platform.
2020. LinkedIn introduces new retargeting tools
LinkedIn is announcing some new features for advertisers — retargeting capabilities tied to video ads and lead-generation forms, as well as new brand safety integrations for the LinkedIn Audience Network. On the retargeting side, that means advertisers can now create and target ads specifically to users who watched 25, 50, 75 or 100% of their video ads. They also can target ads at users who opened or submitted a Lead Gen Form.
2020. Contextual advertising company GumGum raises $22M
Contextual advertising company GumGum has raised $22 million. GumGum developed computer vision technology that could identify the content of an image and then place an appropriate ad alongside the picture. This is the core business that GumGum has used as a “foundation” to expand into new areas like sports sponsorships and in-video advertising. The in-video unit has already been tested with Sprint and other brands, with a broader launch scheduled for the second quarter of this year.
